Feel Free To Add Resources.
IMPORTANT: If you have issues, open links in preview mode, in a separate tab,.
Gannt Chart:
Copy web-id help:
Copy Page Feature | Ansira Help (learnatansira.com)
Ansira Page Performance Dashboard (internal):
https://lookerstudio.google.com/u/0/reporting/d8e2f004-a0e7-4146-a351-3bee66760b07/page/OtRDD
List of Available Autofill Tags:
Autofill Tags currently used in Websites - Vehicle Cloud - Confluence (atlassian.net)
Scalable Content Tool:
http://services.prod-cfp-pdx.sincrod.com/scalablecontent/#/home
Deliverables Calendar:
https://tasks.office.com/Ansira.com/Home/PlanViews/2vTOSGsb8UenJHRwNBEwDWUAGufE?Type=PlanLink&Channel=Link&CreatedTime=638532025924300000
Content Spinner Tutorial:
https://app.tango.us/app/workflow/How-To-Add-Content-To-Scalable-Content-Tool-f94ce5c7c92a421a9ebaa2097e61dbe1
IMPORTANT: If you have issues, open links in preview mode, in a separate tab,.
Gannt Chart:
Copy web-id help:
Copy Page Feature | Ansira Help (learnatansira.com)
Ansira Page Performance Dashboard (internal):
https://lookerstudio.google.com/u/0/reporting/d8e2f004-a0e7-4146-a351-3bee66760b07/page/OtRDD
List of Available Autofill Tags:
Autofill Tags currently used in Websites - Vehicle Cloud - Confluence (atlassian.net)
Scalable Content Tool:
http://services.prod-cfp-pdx.sincrod.com/scalablecontent/#/home
Deliverables Calendar:
https://tasks.office.com/Ansira.com/Home/PlanViews/2vTOSGsb8UenJHRwNBEwDWUAGufE?Type=PlanLink&Channel=Link&CreatedTime=638532025924300000
Content Spinner Tutorial:
https://app.tango.us/app/workflow/How-To-Add-Content-To-Scalable-Content-Tool-f94ce5c7c92a421a9ebaa2097e61dbe1
TIPS & TRICKS
- Check/Edit Content Block Names In Layout--make pertinent yet generic as possible to avoid confusion
- Check alt text on photos for accuracy
- Check mouseover text for CTAs, use mouseover text that helps DPA understand where the link should lead (for example, if you use "ask a question" as a CTA label, use "Contact Us" or "Contact Form" as mouseover
- Check photos and art, make sure they are generic
- Use Autofill code throughout text to avoid duplication whenever possible
- Make content useable for any brand/OEM
Monthly Deliverables:
https://tasks.office.com/Ansira.com/Home/PlanViews/2vTOSGsb8UenJHRwNBEwDWUAGufE?Type=PlanLink&Channel=Link&CreatedTime=638532007363900000
April, 2024:
spring-car-service
May, 2024:
{insert OEM} service specials", "service coupons", and "service near me" Opt.
June, 2024: (Not Required, But Available On Navigation)
GEO1, GEO2, GEO3 Franchise Dealer Landing Pages
Fourth Of July Franchise Offers LP
Summer Car Service LP
July, 2024:
Tactic #1:
GBP Audit:
Get a detailed review a dealer's Sales, Service and Parts GBP listing. Overview of key info, discrepancies, duplicates and more. Works for PowerSEO & Enhanced GBP customers.
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B366B525C-5F9A-4CE4-BDBC-AEB271DC83B2%7D&file=DPA%20Tactic%20List.xlsx&action=default&mobileredirect=true
Alternative if GBP Audit has been performed recently:
Franchise City Landing Page > targets " Chevrolet, GMC Dealership Louisville KY"
Tactic #2:
Backlinks
Tactic#3:
GBP
Optional CITY Dealership post
Normal Model posting
Available Optional Content (Complete Links On Navigation):
GEO1, GEO2, or GEO3 Franchise Landing Pages
August, 2024
Tactic #1:
City Dealership homepage content (Either add if missing or refresh if existing): Complete
2 Prebuilt Content Blocks On gmps-content4 homepage
September, 2024:
Tactic #1: GEO2 Landing Page: Complete
(3) GEO2 Landing Page Templates On Navigation
Truck Month Deals
October, 2024:
Fall/Autumn/October %FRANCHISES PHRASE% Finance Deals/Offers/Specials
Cyber Monday %FRANCHISES PHRASE% Deals/Offers/Specials
Black Friday %FRANCHISES PHRASE% Deals/Offers/Specials
Trucks Under 30K
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
November, 2024:
November %FRANCHISES PHRASE% Finance Deals/Offers/Specials
EV LPs
Oil Change
Winter Maintenance
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
SUVS Under 30K
December, 2024:
Greater Metro %FRANCHISES PHRASE% Dealer?
End of Year %FRANCHISES PHRASE% Deals/Offers/Specials
Section 179 Business Orders
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
January, 2025:
New Year %FRANCHISES PHRASE% Deals/Offers/Specials
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
February, 2025:
March, 2025:
https://tasks.office.com/Ansira.com/Home/PlanViews/2vTOSGsb8UenJHRwNBEwDWUAGufE?Type=PlanLink&Channel=Link&CreatedTime=638532007363900000
April, 2024:
spring-car-service
May, 2024:
{insert OEM} service specials", "service coupons", and "service near me" Opt.
June, 2024: (Not Required, But Available On Navigation)
GEO1, GEO2, GEO3 Franchise Dealer Landing Pages
Fourth Of July Franchise Offers LP
Summer Car Service LP
July, 2024:
Tactic #1:
GBP Audit:
Get a detailed review a dealer's Sales, Service and Parts GBP listing. Overview of key info, discrepancies, duplicates and more. Works for PowerSEO & Enhanced GBP customers.
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B366B525C-5F9A-4CE4-BDBC-AEB271DC83B2%7D&file=DPA%20Tactic%20List.xlsx&action=default&mobileredirect=true
Alternative if GBP Audit has been performed recently:
Franchise City Landing Page > targets " Chevrolet, GMC Dealership Louisville KY"
Tactic #2:
Backlinks
Tactic#3:
GBP
Optional CITY Dealership post
Normal Model posting
Available Optional Content (Complete Links On Navigation):
GEO1, GEO2, or GEO3 Franchise Landing Pages
August, 2024
Tactic #1:
City Dealership homepage content (Either add if missing or refresh if existing): Complete
2 Prebuilt Content Blocks On gmps-content4 homepage
September, 2024:
Tactic #1: GEO2 Landing Page: Complete
(3) GEO2 Landing Page Templates On Navigation
Truck Month Deals
October, 2024:
Fall/Autumn/October %FRANCHISES PHRASE% Finance Deals/Offers/Specials
Cyber Monday %FRANCHISES PHRASE% Deals/Offers/Specials
Black Friday %FRANCHISES PHRASE% Deals/Offers/Specials
Trucks Under 30K
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
November, 2024:
November %FRANCHISES PHRASE% Finance Deals/Offers/Specials
EV LPs
Oil Change
Winter Maintenance
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
SUVS Under 30K
December, 2024:
Greater Metro %FRANCHISES PHRASE% Dealer?
End of Year %FRANCHISES PHRASE% Deals/Offers/Specials
Section 179 Business Orders
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
January, 2025:
New Year %FRANCHISES PHRASE% Deals/Offers/Specials
Top Model Vehicle Page(s) (I.E. Chevy Silverado 1500)
https://ansira.sharepoint.com/:x:/r/sites/AnsiraOwnedMedia/_layouts/15/Doc.aspx?sourcedoc=%7B4171D6BD-7C64-4530-AEA0-58E92CE99CF2%7D&file=MLP%20tracker%20-%20Content%20Dev%20Pillar.xlsx&wdOrigin=TEAMS-MAGLEV.p2p_ns.rwc&action=default&mobileredirect=true
February, 2025:
March, 2025:
Team Tasks & Signup
June Tasks (everyone):
1. Existing content: If you have any GEO +model+dealership landing pages to share (ex: nashville-silverado-dealer), or used car-focused content, please add a copy and add to that category in navigation
2. holiday keyword lps: Labor Day pages (preferably that already exist), using ample autofills. (Does anyone have additional Fourth of July pages ready to share?)
3. ASAP: Homepage content for August.
4. Get familiar with this web-id. Feel free to make your own lp for your notes, links etc.
5. Everyone copy/create and optimize at least one landing page (existing or new).
IMPORTANT: Feel free to copy pages within the web-id to use and customize, please do not edit others’ existing pages. We need as many versions as possible of landing pages.
June Updates:
Please add any updates and/or work done you wish to here, while we get this project off the ground! Permanent home forthcoming.
* We now have two variations of city-franchise-dealership lps ready and on navigation, thanks to Scott B. for edits and optimizations to help accomplish this!
1. Existing content: If you have any GEO +model+dealership landing pages to share (ex: nashville-silverado-dealer), or used car-focused content, please add a copy and add to that category in navigation
2. holiday keyword lps: Labor Day pages (preferably that already exist), using ample autofills. (Does anyone have additional Fourth of July pages ready to share?)
3. ASAP: Homepage content for August.
4. Get familiar with this web-id. Feel free to make your own lp for your notes, links etc.
5. Everyone copy/create and optimize at least one landing page (existing or new).
IMPORTANT: Feel free to copy pages within the web-id to use and customize, please do not edit others’ existing pages. We need as many versions as possible of landing pages.
June Updates:
Please add any updates and/or work done you wish to here, while we get this project off the ground! Permanent home forthcoming.
* We now have two variations of city-franchise-dealership lps ready and on navigation, thanks to Scott B. for edits and optimizations to help accomplish this!
Signup Sheet
Please sign up for at least one category, all categories need volunteers:
1. Custom model landing page requests (when customizing existing built-in model lps will not suffice):
2. Content spinner ninjas (who has used it before?): - AMANDA ROBINSON
Suzanne
3. Non-automotive-themed custom content (ex—breast cancer awareness, etc):
Suzanne
4. New and used model seo content/blurbs to spin:
1. Custom model landing page requests (when customizing existing built-in model lps will not suffice):
2. Content spinner ninjas (who has used it before?): - AMANDA ROBINSON
Suzanne
3. Non-automotive-themed custom content (ex—breast cancer awareness, etc):
Suzanne
4. New and used model seo content/blurbs to spin:
- Exterior
- Cherry Red Tintcoat
- Engine
- 5.3L 8 cyl
New 2021 Chevrolet Silverado 1500 LT All Star Edition Plus 1GCUYDED1MZ154067 Chevrolet
- Price $51,684
- Exterior
- Cherry Red Tintcoat
- Engine
- 5.3L 8 cyl
- Exterior
- Shadow Gray Metallic
- Engine
- 3.0L 6 cyl
- Exterior
- Shadow Gray Metallic
- Engine
- 5.3L 8 cyl
- Exterior
- Summit White
- Engine
- 5.3L 8 cyl
- Exterior
- Silver Ice Metallic
- Engine
- 3.0L 6 cyl
New 2022 Chevrolet Blazer LT 3GNKBCR40NS113772 Chevrolet
- Price $35,215
- Exterior
- Black
- Engine
- 2.0 4 Cylinder Engine
New 2022 Chevrolet Blazer LT 3GNKBDR43NS140485 Chevrolet
- Price $38,689
- Exterior
- Black
- Engine
- 2.0L
New 2022 Chevrolet Blazer LT 3GNKBHR47NS138469 Chevrolet
- Price $43,641
- Exterior
- Cherry Red Tintcoat
- Engine
- 228HP 2.0L 4 Cylinder Engine
New 2022 Chevrolet Blazer RS 3GNKBERS0NS133059 Chevrolet
- Price $45,270
- Exterior
- Black
- Engine
- 3.6L
- Exterior
- Black
- Engine
- 2.0L 4 cyl
- Exterior
- Black
- Engine
- 2.0L 4 cyl
- Exterior
- Black
- Engine
- 2.0L 4 cyl
- Exterior
- Cherry Red Tintcoat
- Engine
- 3.6L DOHC SIDI V6 W/VVT
New 2022 Chevrolet Blazer RS 3GNKBKRS0NS117510 Chevrolet
- Price $53,500
- Exterior
- Black
- Engine
- 3.6L
- Exterior
- Wild Cherry Tintcoat
- Engine
- Turbocharged Gas I4 2.0L/122
- Exterior
- Wild Cherry Tintcoat
- Engine
- Gas V6 3.6L/222
- Exterior
- Wild Cherry Tintcoat
- Engine
- 3.6L V6 Cylinder Engine
- Exterior
- Wild Cherry Tintcoat
- Engine
- 3.6L V6 CYL
- Exterior
- Wild Cherry Tintcoat
- Engine
- 3.6L V6 DI
- Exterior
- Wild Cherry Tintcoat
- Engine
- LT1
- Exterior
- Summit White
- Engine
- 3.6L V6 DI
- Exterior
- Wild Cherry Tintcoat
- Engine
- LT1 6.2L V8 DI VVT
- Exterior
- Wild Cherry Tintcoat
- Engine
- LT1
