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Privacy Policy

Privacy Statement effective May 12 2016
  
This is a General Motors Company ("GM") franchised dealership website. When you use this site, this GM dealer, GM and other third parties will have access to personal information you enter on this site and to information about your browsing activities on this site. The role of each such party is explained below, and links to (or information about how to obtain) the applicable privacy policy or privacy statement of each such party are provided on this page.

Please note: this GM dealer is independent of GM and will have its own privacy policy or privacy statement. Please contact the dealer or click on the link at the bottom of this statement for more information on its privacy practices.

    COLLECTION AND USE OF YOUR INFORMATION BY GM

    When you use this site, GM will have access to personal information you enter on this site and to information about your browsing activities on this site. When you indicate that you would like to receive more information about GM and its products, services or offers, your name, address, city, state, zip code, email address and telephone number will be provided to GM. In addition, if you buy or lease a GM vehicle from this Participating Dealer, the Participating Dealer may share information about your vehicle purchase (such as vehicle identification number (VIN), make, model, model year, date of purchase or lease and service history) with GM as the vehicle manufacturer in accordance with this dealership’s privacy statement provided below. For more information about how GM uses your information, please visit https://www.gm.com/privacy.

      INFORMATION DIRECTED TO THIS GM DEALER FINANCIAL INSTITUTIONS

      When you indicate that you would like to receive more information about this GM dealer and its products, services or offers, your name, address, city, state and zip code, email address and telephone number is collected by this GM dealer and treated in accordance with this GM dealer’s privacy statement.
        
      When you complete a credit application on this site, the information you submit will be transferred by GM to this GM dealer and to the financial institutions listed on the credit application to allow such financial institutions to evaluate your credit eligibility on behalf of this GM dealer. The information you provide on your credit application will not be retained, stored or used by GM other than to transfer such information to this GM dealer and such financial institutions. The information you provide on your credit application will be treated in accordance with this GM dealer’s and such applicable financial institution(s)’ privacy statements. Please review this GM dealer’s privacy statement and the financial institutions’ privacy statement for more information on their respective privacy practices.

        USE OF COOKIES AND OTHER TRACKING DEVICES BY THIRD PARTIES

        Cookies placed or recognized on your computer’s website browser by third-party advertising companies on this or other websites are used in conjunction with web beacons at this website to evaluate online advertising or to tailor promotions and other marketing messages to you.
          
        At this time, this website does not currently honor do no track signals from a website browser. However, you may refuse or delete cookies. Please refer to your browser Help instructions to learn more about cookies and other technologies and how to manage their use. If you elect to refuse or delete cookies, you will need to repeat this process if you use another computer, or change browsers. If you choose to decline cookies, some of the functionality of a website may be impaired.

        This website adheres to the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising (www.AboutAds.info). If you do not wish to receive personalized advertising or content from us while visiting this website, you may click on the AdChoices icon located at the bottom of the web site page or the Digital Advertising Alliance’s Opt-Out page www.AboutAds.info/choices.

        Opting out of relevant advertising will not opt you out of all advertising, but rather only those advertisements that are personalized to you based on your interests and browsing activities.

          LINKED SITES

          This website may contain links to third-party sites not controlled by GM or covered by this Privacy Statement, such as those belonging to an independent product review site (i.e. Kelly Blue Book). We recommend that you check the Privacy Statement of other sites you visit before providing any personal information on those other sites.

            CHANGES TO THESE PRIVACY POLICIES OR STATEMENTS

            Any changes to the treatment of personal information collected on this site will be governed by the Privacy Statement or Policy of the collecting entity. Please review such collecting entity’s individual Privacy Policy or Statement for changes.
              This Privacy Policy is effective as of May 12 2016

              Dealer Privacy Policy


              Privacy Statement 

              Our customer’s privacy is very important to The Kelly Automotive Group. The Kelly Automotive Group and kellycar.com do not sell or distribute personal information to third parties. When you visit one of The Kelly Automotive Group websites, we may collect and store information on an anonymous, aggregate basis. This information may include the time and length of your visit, the site you visited prior to ours, and the pages viewed. We may also record the name of your Internet Service Provider. We use this information to measure site activity, and to develop better ways to communicate with our customers on the website.

              In different areas on our site we collect personal information for placing service and sales appointments, research a vehicle, request a quote, and a request a financing quote. To better serve our customers, we may ask for contact information including; name, email, phone, address, but never information regarding any credit or bank accounts.

              Throughout the website, there are links to other sites provided. The Kelly Automotive Group is not responsible for the privacy practices or content on these sites. Sites linked to www.kellycar.com may collect information for there own purposes. It is recommended that you read the privacy statements of any vendor/service links to our site.

              The Kelly Automotive group makes every effort to provide accurate data. We cannot warranty the accuracy or completeness of the information contained herein. Under no circumstances can The Kelly Automotive Group, its employees or vendors, be liable for any claims or losses of any nature, including, but not limited to, expenses, loss of use, punitive or consequential damages caused by the reliance on this information. Please contact the appropriate store location to verify the status, availability, and other information of all listed vehicles. All photographs of new vehicles are representative and do not reflect the actual color, accessories, options, or option packages.

              If you have any questions about this privacy statement, the practices of this site, or dealings with this website, please contact us.

                Category and Sources of Personal Information

                Representative Data Elements

                Purpose for Collecting and Sharing the PI

                Categories of Third Parties to whom this type of Personal Information is Disclosed for a Business Purpose

                Categories of Third Parties to whom this type of Personal Information is Sold

                Information about Your Rights and Choices

                Online & Technical Information

                We collect this type of information from:

              • You and from your computer or devices when you interact with our platforms, websites and applications. For example, when you visit our websites, our server logs record your browsing activity.

              • Automatically, via technologies such as cookies, web beacons, when you visit our website or other websites.

              • Third parties, including advertising partners

                • We also associate information with you using unique identifiers collected from your devices or browsers.

                Data elements in this category include:

              • IP Address to determine general location (zip/dma)

              • Website pages visited, to determine automobile makes/model/conditions of interest

              • Unique user ID created by Ansira

              • Device characteristics (such as browser information)

              • Browsing Data

              • First Party Cookies

              • Third Party Cookies

              • Web beacons, clear gifs and pixel tags

                		•

                We use this type of information to identify you and communicate with you, including:

              • Ad Targeting

              • Ad Content

              • Website content

                		•

                We may disclose this type of information to our Affiliates and Service Providers and to:

              • Service Providers, including to social media companies such as Facebook which use the data only to identify which of our customers use their platforms so that we can deliver ads to you on the platform

              • Ad Exchanges to allow delivery of ads tailored to your preferences

              • Third party network advertising partners

              • Lawyers, auditors, consultants and others who provide professional services to Ansira

                • Other third parties (including government agencies) as required by law

                We do not sell this personal information.

                You may review the data we currently have associated with you by locating the CPPA Actions section of this page and choosing the appropriate option.

                You may review your data, request that we do not sell the data, or even request that we delete the data. Please keep in mind the data is collected from website interaction and should you return to a website later we will begin collecting information again.

                Unique Identifiers

                We assign a Cookie ID to you when you visit a website for which Ansira provides advertising and/or website services.

                We collect this type of information from:

              • You, when you interact with us using your devices

              • Third parties, such as advertising data providers and advertising partners.

              • Third parties, such as ad delivery companies who place cookies containing advertising IDs on your devices for us.

                		•

                Data elements in this category include:

              • Cookie ID

              • Device type identifier (e.g. Desktop, Mobile)

              • Advertising ID

                		•

                We use this type of information:

              • To identify you or your device, including to associate you with different devices that you may use

              • For record-keeping and reporting, including for data matching

              • For metrics and analytics

              • Ad delivery, Ad personalization and Website personalization to match your interests.

                		•

                We may disclose this type of information to our Affiliates and Service Providers and to:

              • Third parties, such as Ad Exchanges, Data providers, and other service providers to assist in personalizing ad and site content.

              • Third parties who assist with our information technology and security programs

              • Third parties who assist with fraud prevention, detection and mitigation

              • Lawyers, auditors, consultants and others who provide professional services to Ansira

              • Other third parties (including government agencies) as required by law

                		•

                We do not sell this personal information.

                You may review the data we currently have associated with you by locating the CPPA Actions section of this page and choosing the appropriate option.

                You may review your data, request that we do not sell the data, or even request that we delete the data. Please keep in mind the data is collected from website interaction and should you return to a website later we will begin collecting information again.

                Inferred and Derived Information

              • We create inferred and derived data elements by analyzing the online and behavioral data we collect

                • Data elements in this category include:

              • Propensities, attributes and/or scores generated by internal analytics programs and used for advertising and website personalization

                		•

                We use this type of information to tailor advertising and website content to match your interests:

              • Ad Targeting

              • Ad Content

              • Website Content

                		•

                We may disclose this type of information to our Affiliates and Service Providers and to:

              • Third parties with whom we have joint marketing arrangements

              • Lawyers, auditors, consultants and others who provide professional services to Ansira

              • Other third parties (including government agencies) as required by law

                		•

                We do not sell this personal information

                You may review the data we currently have associated with you by locating the CPPA Actions section of this page and choosing the appropriate option.

                You may review your data, request that we do not sell the data, or even request that we delete the data. Please keep in mind the data is collected from website interaction and should you return to a website later we will begin collecting information again.

                Inferred and Derived Information

                Ansira company collects a limited set of data based on user interaction with a website with the intent of using the same data to personalize website experiences and target advertising that matches user interests. The kinds of data collected includes, but is not limited to, website visits, areas of interest and time spent on the website, IP address to determine location, platform type and referring pages. Under the California Consumer Protection Act, you have a right to request access to and control over data collected by Ansira company for the purposes named above.

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